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A great logo should be relevant to your church and it should create the right image or identity for you. It should be fairly simple, unique, functional and memorable while making a statement that appeals to a wide group of people. It should be aesthetically pleasing and follow the principles of good design.
You can do some brainstorming to get ideas for the design or you can hand the project over entirely to the imaginations of your designers. Discuss the project with church leaders and others within your congregation to get input from a variety of people and make sure that everyone is happy with your plans.
One great way to get inspiration is to check out the logos that other local churches have. You can also to a Google image search for the keyword 'christian church logos' to see a huge range of examples from around the world.
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